Font, Xavier; English, Rosa; Gkritzali, Alkmini; Tian, Wen (Journal article; Tidsskriftartikkel; Peer reviewed, 2020-08-12)
To mainstream sustainability, we need to understand the value gained from sustainability by users. We apply a user-centred design methodology to develop an agile, iterative, incremental and reflexive process to understand the sustainability value proposition for Lufthansa City Center travel agents. We analyse the failure of sustainability communications within the online platforms used by these ...